How Carclean.com achieves 25.7% higher order value with 12 advice flows. Read the story

Guided selling & product advice

Practical articles on helping shoppers choose, from the first question to a clear product recommendation.

Carclean product recommendations from a BerryPath Flow widget in a Shopware store. July 27, 2026 卤 4 min read How Carclean.com achieves 25.7% higher order value with 12 advice flows How Carclean launched with the BerryPath Shopware plugin in 30 minutes, now runs 12 product finders and measures 102脳 the subscription cost in revenue. Platforms Product advice Read article B2B ecommerce product advisor turning catalog requirements into a compatible product shortlist July 24, 2026 卤 8 min read B2B guided selling software: ecommerce product advice vs CPQ Learn when B2B ecommerce needs guided selling software, how it differs from CPQ and how product data, compatibility rules and matching create useful advice. Guided selling Product advice Read article Illustration of a webshop choice helper that guides visitors from product questions to a short recommended selection. July 9, 2026 卤 7 min read What is a webshop choice helper? Definition, examples and software A webshop choice helper asks short questions, connects answers to product data and gives shoppers clear product advice. Guided selling Product advice Read article Ranked comparison of the best guided selling software for ecommerce, with the top-rated tool highlighted July 7, 2026 卤 8 min read Best guided selling software for ecommerce (2026) The 8 best guided selling tools for webshops in 2026, compared on no-code setup, price, integrations and real conversion data. For B2C ecommerce, not B2B CPQ. Guided selling Read article Shopper facing an overwhelming wall of nearly identical products, unsure what to pick. July 6, 2026 卤 6 min read Choice overload: why too many options reduce ecommerce conversions Choice overload makes shoppers hesitate, postpone and abandon. The psychology behind it, why filters alone do not fix it, and what actually works. Optimization Read article A visitor shares preferences in a product finder, used as zero-party data for product advice. June 28, 2026 卤 8 min read What is zero-party data and how to collect it with a product finder Zero-party data is information customers share on purpose. Explore examples, how it differs from first-party data, and ways product finders collect it. Data Product advice Read article Product page with buy button, USPs, price and reviews highlighted as conversion optimization points. June 26, 2026 卤 5 min read 9 product page tips for more conversion 9 practical product page tips for more conversion. Improve the buy button, trust, price perception, reviews and product page hierarchy without a full redesign. Optimization Read article Scolio product finder running as a BerryPath Flow widget in a Magento Hyv盲 webshop. June 23, 2026 卤 3 min read Scolio: a Magento Hyv盲 product finder live in 30 minutes How we implemented BerryPath with our Magento Hyv盲 module for Scolio: the Flow widget was technically live in the webshop within 30 minutes. Platforms Product advice Read article Illustration of product finder placements across a webshop journey. June 18, 2026 卤 4 min read Where to place a product finder in your webshop A product finder works best where shoppers hesitate. Use this placement guide for category pages, product pages, landing pages and support routes. Optimization Product advice Read article

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